Year of publication
Age group of participant
n= 434 (food samples)
Supermarket circulars promoting the sales of ‘Healthy’ foods: Analysis based on degree of processing/Nutrients
Identify food items advertised in circulars’ specific sections of two Brazilian supermarket chains (one regional, one national) during a 10-week period.
From the 434 alleged health and wellness-enhancing foods advertised, around half (51.4%) were classified as Ultra-processed. Presence of reduced and increased nutrient-content claims was significantly higher in labels of Ultra-processed foods. Most frequent claims addressed sugar and fibre content.
Botelho AM, Milbratz de Camargo A, Medeiros KJ, Irmão GB, Dean M, Fiates GMR.